Using Brand Presets

Brand presets allow you to save and apply your brand's visual identity consistently across all your videos. This guide will show you how to create and use brand presets in Vidsue to maintain a professional and cohesive look.

Understanding Brand Presets

A brand preset in Vidsue is a collection of saved brand elements and style preferences including:

• Brand colors
• Font choices and text styles
• Logo placement options
• Subtitle styles
• Music preferences
• Visual style guidelines

By creating brand presets, you can ensure all your videos maintain consistent branding without having to manually set these elements each time.

Creating Brand Presets

Using Brand Presets in Videos

Once you've created your brand presets, here's how to apply them:

Applying a Brand Preset to a New Video

When starting a new project:

1. Begin creating a new video as usual
2. In the setup screen, look for the Brand dropdown
3. Select one of your saved brand presets
4. All the preset's settings will automatically apply to your new video
5. You can still make individual adjustments as needed for this specific video

Applying a Brand Preset to an Existing Video

To update an existing video with your brand settings:

1. Open the video you want to modify
2. Go to Edit mode
3. Find the Brand section in the editing panel
4. Click Apply Brand Preset
5. Choose the preset you want to use
6. Select which elements to apply (all or specific ones)
7. The selected brand elements will update in your video

Setting a Default Brand Preset

Make one preset your standard:

1. Go to Settings > Brand
2. Find the preset you want to use as default
3. Click the Set as Default option
4. All new videos will now automatically use this preset unless you choose another

Managing Multiple Brand Presets

For organizations with different brands or campaigns:

Creating Multiple Presets

1. Follow the same steps to create additional brand presets
2. Give each a distinct name that identifies its purpose
3. You can create presets for:
   • Different brands or sub-brands
   • Various campaigns or product lines
   • Different target audiences or platforms
   • Seasonal variations of your brand

Organizing Your Presets

Keep your brand presets organized:

1. Use clear naming conventions
2. Add descriptions to each preset
3. Archive old presets rather than deleting them
4. Create categories if you have many presets

Sharing Brand Presets with Team Members

For team accounts:

1. Create brand presets as an administrator
2. Go to the preset settings
3. Click Share with Team
4. Select which team members should have access
5. Choose whether team members can:
   • Use the preset only
   • Edit the preset
   • Create variations of the preset

Brand Preset Best Practices

Creating Effective Brand Presets

Follow these guidelines for better results:

1. Start with brand guidelines: Base your presets on existing brand documentation
2. Keep it simple: Focus on the most important brand elements
3. Test across formats: Ensure your preset works in different aspect ratios
4. Create platform variations: Consider different presets for different platforms (e.g., LinkedIn vs. TikTok)
5. Update regularly: Refresh your presets when your brand evolves

Common Brand Elements to Include

Don't forget these important components:

• Intro and outro templates: Standard openings and closings
• Lower-third styles: Consistent design for name captions
• Transition effects: Branded transitions between scenes
• Call-to-action styling: Standard format for CTAs
• Social media handles: Consistent display of social accounts

Brand Consistency Across Video Types

Different videos may need different approaches:

Troubleshooting Brand Preset Issues

Brand Colors Look Different

If colors don't match your brand standards:

1. Double-check the hex color codes
2. Consider color profile differences between screens
3. Test on multiple devices
4. Adjust slightly if needed for better video visibility

Logo Placement Problems

If your logo doesn't appear correctly:

1. Ensure you've uploaded a high-resolution version
2. Check that you have a transparent background version
3. Test different placement positions
4. Consider creating a simplified version for small displays

Next Steps

Now that you understand how to work with brand presets, you might want to explore:

• Video Templates to combine with your brand presets
• Team Collaboration for managing brand assets as a team
• Asset Library to organize all your brand visual elements

Brand presets help you maintain professional consistency while saving time on repetitive styling tasks. Take the time to set up your presets properly, and you'll create a more cohesive video library that strengthens your brand identity.